DESTINATION MARKETING TURISTIKA.CZ

a unique concept and efficient service for municipalities, regions and destinations

... we will bring tourists to you

Destination marketing - overview of services

By setting up long-term cooperation, we will save you time and money.  

We regularly send you an overview of performance and detailed statistics. 

Guiding principle

Travel blog - creating interest in your destination, strengthening the destination brand

Communicating the story of your destination, "storytelling", invitations to your region, from the visibility of events and your partners

Promotion + sales support of your partners' products and services
Targeted regional advertising will reach users who are planning to visit your region or are looking for activities, services or inspiration for active leisure.

 

Seasonal campaigns reaching up to +3,000,000 tourists  
On Turistika.cz, on social networks and across the Czech Internet, we will provide you with thematically and regionally targeted campaigns with regular optimization, reporting and final evaluation.  
Motivation to visit your region and the growth of visitors

More than 10,000 families use our Technology of the Tourist Diary with the motivational concept Tourism for Life. 

Promotion + sales support of your partners' products and services

Targeted regional advertising will reach users who are planning to visit your region or are looking for activities, services or inspiration for active leisure.
Seasonal campaigns reaching up to +3,000,000 tourists 

On Turistika.cz, on social networks and across the Czech Internet, we will provide you with thematically and regionally targeted campaigns with regular optimization, reporting and final evaluation.
Motivation to visit your region and the growth of visitors

More than 10,000 families use our Technology of the Tourist Diary with the motivational concept Tourism for Life. 
 

Travel blog at Turistika.cz

Travel blog at Turistika.cz, 

Storytelling is the foundation and important pillar of any destination's marketing. Creating exceptional content is what will help people engage and influence them in the destination selection phase for their trips, trips and vacations.

>>  Why is a Travel Blog essential for tourist destinations?

Publish articles on the largest community website of Czech tourists, where 4,500,000 tourists plan trips and holidays every year.  From the stories of your destination, through tips and news, the services of your partners to current invitations to your region.

>> more about Travel blog

Travel blog services:

  • Storytelling - Creation and publication of articles with  stories of your destination, supporting your brand, in order to capture, attract attention and think about your destination as the destination for your next trips or stay.  

  • Active Travel Blog Management

  • Travel Blog Promotion and  selected posts - PR articles

  • Addressing registered tourists, promotion  Posts and Travel Blog in a regular newsletter

  • Promotion of important events 

Advertising campaigns and targeted promotion 

Advertising campaigns and targeted promotion  

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Regional advertising will reach users who are planning to visit your region or looking for tips and inspiration for active leisure in your area.

  • It appears in the regional widget at the top of the page, only in the PC version of the website

  • We target the content of the site according to location - municipality / district / region / state / tourist area.

  • Text tip is an effective solution for SEO - it will increase traffic to your site from search engines.  

>> more about regional advertising

The nationwide advertisement on Turistika.cz will reach 150,000 - 300,000 users per week, up to 500,000 - 1,000,000 per month

>> more about banner advertising  

 

Promotion on social networks allows very precise targeting according to the residence or interests of users. We offer a guarantee of addressed users, the number of clicks, or video views or user involvement 

>> more about social promotion. networks

Targeted nationwide campaigns on the Czech Internet and abroad. RTB campaigns + PPC campaigns, re-marketing, social media promotion.  Advertising campaigns are aimed at people interested in tourism and travel, planning a trip or vacation, and are from the regions or cities you have selected.

Motivation to visit

Project partner - Destination

Year-round promotion

Logo on the web  www.turistikaprozivot.cz  (with active link)

Logo on  www.facebook.com/turistikaprozivot 

Logos  within the project promotion and at partner events  

 

Motivation to visit selected places in the region:

  • inclusion of your chosen 50 places in your region in TPŽ and placement of your logo with an active link at all 50 competition places on Turistika.cz

  • 10 points for visiting the competition place (usually 1 -2 points)

  • sharing 5 selected competition places on FB Turistika.cz

  • sharing 10 competition places on FB Turistikaproživot,

  • placement of a widget with an invitation in the Turistika.cz newsletter,

>> more Tourism for life for destinations

Competitions

 

Users look for the right answer on your site to learn about your product or service.

 

Competition promotion

  • in the newsletter,

  • on Facebook Turistika.cz

  • web Turistika.cz.

 

Win tickets in the form of tickets to museums, monuments or events will visit your region.  

>> more about the realization of competitions / quizzes

ilustrovaný Laptop

Technology & unique content 

Modern destination website , mobile app, booking system, data warehouse     >> more here

Virtual reality , VR 360° photos and videos in 4K, interactive virtual tours     >> more here

Unique content - tourist destinations, trips, routes, photos and videos       >> more here

 

YEAR - ROUND PROGRAMS FOR CITIES AND DESTINATIONS

Discounted service packages and year-round promotion of your city, region, tourist destination, region

Cities and small regions

Travel blog +

  • 2x PR article

Regional advertising

  • The main partner of the region - the district

  • Text tip

Competition

Nationwide advertising

Promotion on social networks

Common price: 60 500 CZK

Price after discount: 35,000 CZK

Regional destinations and tourist areas

Travel blog +

  • 4x PR article with promotion

Regional advertising throughout the year

  • The main partner of the region - region / tur. region

  • 3x Text tip

Competition quiz with a survey of the region

  • guarantees + 1,000 people contacted

Nationwide advertising

  • 500,000 native ad and banner views

  • 100,000 views of branding

Promotion on social networks

  • 2x contribution, guarantee of 50,000 people reach

Tourism for life - motivation to visit

Regular price: 186,000 CZK

Price after discount: 120,000 CZK

 

VIRTUAL REALITY & DESTINATION MARKETING

a modern and effective form of presentation of your region, services and partners

We will shoot selected places, monuments and services for tourists of your partners

We will supply you with suitable VR glasses (incl. Mobile application for your VR videos)  

  In information centers, trade fairs and other events, you can present the offer of your region in a modern way (an ideal addition to leaflets and printed materials)

WE WILL PREPARE THE OFFER TO YOUR TAILE ACCORDING TO YOUR IDEAS

Beautiful Landscape

VR 360 ° photo and video, interactive virtual tours

>> everything about virtual reality can be found at  www.vrcesko.cz/virtualni-realita   

What you get:

  • Unique and attractive content on your website, on social networks ( virtual reality & tourism )

  • By placing it in VR applications and services, you will reach tourists and travelers from abroad

  • Modern presentation at trade fairs and other events

  • You get VR glasses and technology with other fun and educational content (eg to Infocenters)

  • Possibility of up to 50% subsidy from the National Tourism Support Program in the regions ( more here )

How does it work:

  1. We will select places, routes or services and video scenarios together

  2. We will record and edit the videos for your needs and publications, or we will create 360 photos for you

  3. We will supply you with suitable VR glasses or equipment and teach you how to make the best use of virtual reality

  4. We have long promoted your videos and places / services with a VR presentation with a guarantee of 5,000 views

References - VR 360 ° videos with promotion

Creation, publication and promotion of 17 VR 360 ° Costa Blanca videos 

>> Playlist on Youtube Turistika.cz VR 
17 videos watched: + 3 500 (+ 150 hours)
>>
Playlist on Facebook Turistika.cz 
Number of views: 5 videos: +5,200 

VR 360 video - Costa Blanca, Spain (Alicante, Benidorm, Elche, Altea, Benidorm, El Campello)

VR 360 video - Costa Blanca, Spain (Alicante, Benidorm, Elche, Altea, Benidorm, El Campello)

Watch Now