Tourism services >> consulting & education
Consulting & education
Each of us is a specialist in our field, we regularly educate ourselves and discover new services, technologies and opportunities.
We will help you orient yourself not only in the constantly evolving existing services (facebook & social networks, analytical tools and technologies). We will set up tools for you and teach you to use them, which will make your work easier.
Courses and training
Course of online marketing, measurement and evaluation of campaigns
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length 7-8 hours
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for 1-2 companies / organizations, 5-8 people
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price: 15,000 CZK
The first part (online marketing, approx. 4 hours)
current figures and statistics internet (world / Czech Republic / tourism)
platforms and their possibilities of your online presentation (web, applications, social networks, VR)
ways / categories of online marketing (PR, SEO, PPC / RTB and performance marketing / online sales, banner campaigns and non-standard formats, video advertising and virtual reality)
tools / technologies for measuring websites, applications and social networks
Second part (4 hours)
analysis of your online presentation
analytical tools and how to use them, practical applications, regular reviews
setting up basic analytics services for you (google and facebook analytics, search console, bit.ly, etc.)
reporting and evaluation
length 7-8 hours
for 1 - 3 companies / organizations, 5-8 people
price: 15,000 CZK
Facebook & social networks for businesses and organizations
tips and tricks for effective management of your site
length 7-8 hours
for 1 company / organization, 1-5 people
price: 12 000 CZK
First part (3 - 4 hours)
current numbers and statistics FB / Instagram / Youtube
creation and administration of a company website / community
practical information and instructions (dimensions of photos, previews of contributions, planning, etc.)
tips and tricks for effective management of your site
basic categories of contributions and how to use them (event, offer, survey, shop and more)
options for connecting FB and your site (including demos and instructions)
how to monitor, measure and evaluate (post statistics, fan activity, web clicks, etc.)
Instagram and possibilities of use
Youtube and possibilities of use
Second part (3 - 4 hours)
analysis of your profiles and activities on FB & Instragram
setting / adjusting the appearance and individual services of your FB site
web link and Facebook / instagram
advertising and service options in Meta for Business.
Measurements, statistics and the copy of your communication on social networks
Course for 1 company / organization (max. 2-5 people)
Total price: 12,000 CZK